Implementation of Sustainable Products Through The Lobby Ambassador in Increasing The Interest of Guest Visiting The Apurva Kempinski Bali

Budiartini, Ni Kadek Rini and Suarja, I Ketut and Nadra, Nyoman Mastiani (2022) Implementation of Sustainable Products Through The Lobby Ambassador in Increasing The Interest of Guest Visiting The Apurva Kempinski Bali. Repositori Politeknik Negeri Bali.

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Abstract

Abstract: The research entitled "Implementation of Sustainable Products Through the Ambassador Lobby in Increasing Interest in Guest Vis-its at The Apurva Kempinski Bali" was conducted to find out the sustainable products owned by The Apurva Kempinski Bali and their impact and influence in attracting guest visits. This research is categorized as quantitative descriptive research with the research instrument is a ques-tionnaire. The population of this study are guests who stay at The Apurva Kempinski Bali with a sample of 70 people. The test tools used in this study include descriptive analysis, classical assumption test, simple linear regression analysis technique, validity and reliability test, coeffi-cient of determination test and T test using SPSS version 25 program. Keywords: Sustainable Product, Lobby Ambassador, Hotel, Interest of Guest Visiting

Item Type: Article
Subjects: Ilmu Sosial Humaniora > Ilmu Sosial
Divisions: Jurusan Pariwisata > Prodi Manajemen Bisnis Pariwisata > Skripsi
Depositing User: Ni Kadek Rini Budiartini
Date Deposited: 28 Sep 2022 01:53
Last Modified: 28 Sep 2022 01:53
URI: http://repository.pnb.ac.id/id/eprint/2930

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