Implementation of Green Purchasing in Improving Environmental Awareness at The Trans Resort Bali

Santi, Kadek Ayu Widya (2024) Implementation of Green Purchasing in Improving Environmental Awareness at The Trans Resort Bali. Undergraduate thesis, Politeknik Negeri Bali.

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Abstract

This research focuses on implementing green purchasing at The Trans Resort Bali and analyzing how green purchasing influences increasing environmental awareness at The Trans Resort Bali. Data analyses in this research namely descriptive statistics and descriptive qualitative. Descriptive statistics were carried out by distributing questionnaires to 15 respondents in each department at The Trans Resort Bali regarding the implementation of green purchasing in each department at the hotel. Meanwhile, descriptive qualitative was carried out through interviews with informants, participant observation, documentation, and literature study. The results of this research show that the implementation of green purchasing reached a total of 84% which is categorized as very high. This score comes from supplier selection with an average score of 83% which is categorized as very high and 3R (reduce, reuse, and recycle) 85% which is also categorized as very high. These results show that the implementation of green purchasing has been implemented very well at The Trans Resort Bali. This research also shows that implementing green purchasing supports increasing environmental awareness at The Trans Resort Bali, where the dimensions of green purchasing and environmental awareness are related to each other. Namely, supplier selection is related to motivation and knowledge and the 3Rs (reduce, reuse, and recycle) are related to skills.

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