Green Supply Chain Management As Competitive Advantage at Discovery Kartika Plaza Hotel

Kusuma, I Kadek Angga Wira Adi and Astawa, I Ketut and Nadra, Nyoman Mastiani (2022) Green Supply Chain Management As Competitive Advantage at Discovery Kartika Plaza Hotel. Repositori Politeknik Negeri Bali.

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Abstract

This study aims to determine the implementation of Green Supply Chain Management and determine the relationship between the implementation of Green Supply Chain Management as a competitive advantage at Discovery Kartika Plaza Hotel. In this study, the theory used is green supply chain management and competitive advantage, which is carried out using qualitative descriptive data analysis techniques by applying the theory from Matthew B. Miles and A. Michaec Huberman (1994). The results of this analysis of the data obtained, describe that the implementation of Green Supply Chain Management which is integrated in environmentally friendly business practices in operational activities is carried out through design selection, supplier selection, distribution, packaging, and product reuse. In addition, the implementation of strategic policies is integrated with the green hotel concept through the use of environmentally friendly facilities and infrastructure, also through strategic policies through the empowerment of local communities as a local community participation in environmentally friendly business practices implemented by Discovery Kartika Plaza Hotel as a competitive advantage.

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