Defaults and Linen Use in a Hotel

Santika, I Wayan Gede and Antara, Dewa Made Suria and Harmini, Anak Agung Ayu Ngurah (2015) Defaults and Linen Use in a Hotel. In: 7th International Science, Social Sciences, Engineering and Energy Conference (I-SEEC 2015), 24-26 November 2015, Pibulsongkram Rajabhat University - Thailand.

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Santika, Antara & Harmini (2013) study shows that descriptive and reciprocative messages cannot significantly increase hotel guests participation in a more-than-a-day linen use program. We predict that it is because of the explicit consent approach that we chose to the wording of the messages. The default of the messages is that every guest gets the linen changed everyday and if a guest concerns about the environment she/he can order to get the linen changed every other day. The present study aims at finding the role of a presumed consent default in increasing hotel guests participation in the linen reuse program. In the presumed consent approach, the default is that guests get their linen changed every other day and they can order to get it changed everyday. A natural field experiment was conducted in which linen reuse participation was observed in more than 240 rooms of a five-star hotel in Indonesia that applies the presumed consent default. Participation was observed in every occupied room for a month. Result shows that participation in the linen reuse program is 97.8% at the hotel applying the presumed consent default. It is a very large increase compared to the 2.7% participation at the hotel applying the explicit consent default found in the previous study.

Item Type: Conference or Workshop Item (Paper)
Subjects: Ilmu Teknik > Ilmu Keteknikan Industri > Teknik Enerji
Divisions: Jurusan Teknik Mesin > Prodi D4 Teknologi Rekayasa Utilitas > Publikasi
Depositing User: I Wayan Gede Santika
Date Deposited: 14 May 2023 14:30
Last Modified: 14 May 2023 14:30

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