Dewi, Nyoman Indah Kusuma and Wirga, I Wayan and Upayana, Wiguna Eka Putra and Riyasa, Ida Ayu Putri Widiasuari (2022) The Influence of Social Media Marketing to Gen-Z’s Purchase Intention to Stay in a Hotel. In: Proceedings of the International Conference on Applied Science and Technology on Social Science 2022 (iCAST-SS 2022), 21-23 October 2022, Bandung, Indonesia (Hybrid).
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Official URL: https://www.atlantis-press.com/proceedings/icast-s...
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Subjects: | Ilmu Ekonomi > Ilmu Manajemen > Pemasaran |
| Divisions: | Jurusan Administrasi Bisnis > Prodi D4 Manajemen Bisnis Internasional > Publikasi Jurusan Administrasi Bisnis > Prodi D4 Bisnis Digital > Publikasi |
| Depositing User: | Nyoman Indah Kusuma Dewi |
| Date Deposited: | 29 May 2023 06:41 |
| Last Modified: | 05 Jun 2023 06:36 |
| URI: | http://repository.pnb.ac.id/id/eprint/6066 |
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